The general objective of this study was to examine the major predictors of customer loyalty in
commercial bank of Ethiopia in Bahirdar city with the view of local banking industry market
context. In order to attain this ...
Background music plays a vital role in enhancing the atmosphere of
hospitality venues. The purpose of this study was to investigate the influence
of background music on consumer spending patterns in Bahir Dar city,
Ethiopia, ...
Employee job satisfaction plays a critical role in determining service quality in health institutions. This
study examines the impact of pay, promotion opportunities, supervision, co-worker relationships, and
job nature—on ...
The main objective of this study was to analyze the effect of sales promotion tools on consumer
buying behavior, on castel beer consumers in Amhara region kombolcha district as a case study.
Furthermore, this research ...
Employee job satisfaction plays a critical role in determining service quality in health institutions. This
study examines the impact of pay, promotion opportunities, supervision, co-worker relationships, and
job nature—on ...
The main objective of this study was to examine the determinants of customer retention on CBE in
Mekaneselam town. To attain this objective six factors namely competitive advantage, customer
loyalty, corporate image, ...
This research focused on factors that may influence consumers’ intention to purchase Arada
hard seltzer product in Bahir Dar city. Factors examined are intrinsic factors (i.e. perceived
quality, perceived risk and perceived ...
Youths in Bahir Dar city have been placing bets on football games, with the hope of winning
money and as a form of leisure. Participation in sports betting in Bahir Dar has been increasing
since 2013.
Sports betting ...
The job characteristics necessary for better performance of employees are skill variety, task identity, task
significance, autonomy, and feedback. The purpose of this study was to determine the effect of job design ...
The banking sector is one of the largest financial institutions which are constantly innovating new
services for better customer satisfaction and convenience. Information technology is used in Banks today
in all its ...
The general objective of this study was to examine the major predictors of customer loyalty in
commercial bank of Ethiopia in Bahirdar city with the view of local banking industry market
context. In order to attain this ...
Background music plays a vital role in enhancing the atmosphere of
hospitality venues. The purpose of this study was to investigate the influence
of background music on consumer spending patterns in Bahir Dar city,
Ethiopia, ...
Employee job satisfaction plays a critical role in determining service quality in health institutions. This
study examines the impact of pay, promotion opportunities, supervision, co-worker relationships, and
job nature—on ...
The main objective of this study was to analyze the effect of sales promotion tools on consumer
buying behavior, on castel beer consumers in Amhara region kombolcha district as a case study.
Furthermore, this research ...
Employee job satisfaction plays a critical role in determining service quality in health institutions. This
study examines the impact of pay, promotion opportunities, supervision, co-worker relationships, and
job nature—on ...
The main objective of this study was to examine the determinants of customer retention on CBE in
Mekaneselam town. To attain this objective six factors namely competitive advantage, customer
loyalty, corporate image, ...
This research focused on factors that may influence consumers’ intention to purchase Arada
hard seltzer product in Bahir Dar city. Factors examined are intrinsic factors (i.e. perceived
quality, perceived risk and perceived ...
Youths in Bahir Dar city have been placing bets on football games, with the hope of winning
money and as a form of leisure. Participation in sports betting in Bahir Dar has been increasing
since 2013.
Sports betting ...
The job characteristics necessary for better performance of employees are skill variety, task identity, task
significance, autonomy, and feedback. The purpose of this study was to determine the effect of job design ...
The banking sector is one of the largest financial institutions which are constantly innovating new
services for better customer satisfaction and convenience. Information technology is used in Banks today
in all its ...
One of the most significant functional strategies small and medium enterprises (SMEs) apply to
improve performance is a marketing strategy. This study aims to investigate the effect of
marketing strategy on business ...
This study has sought to determine the factors that affect Agent Banking (AB) adoption in United Bank Share Company at Bahirdar and Gonder Area. United Bank S.C. is one of the private commercial banks operating in the ...
The banking industry in Ethiopia is highly competitive, so banks must consider various
strategic options and plans to survive and develop. One of the strategies is customer
relationship marketing. Customer relationship ...
The main objective of the study was to investigate the effects of CBE-Birr implementation on
customer satisfaction in Commercial bank of Ethiopia under Bahir Dar city.The study focuses on
the research approach, research ...
The main objective of this study was to assess the practices and challenges of hotel tourism
marketing in Gondar City Administration. Descriptive survey research was used in the study.
Both qualitative and quantitative ...
Corporate governance plays a vital role in maintaining the safety and soundness of financial system in general and insurance in particular, which is an integral chunk of the financial system that plays an imperative role ...
Banks compete fiercely with one another in the modern business environment because of aspects like rapid technological advancements, globalization, and the uniformity of bank services. Because of this, creating strong ...
The necessity to remain competitive within a fast-changing environment in the service
industry, especially within the banking sector is a priory task to keep existing consumers
happy and attract new customers by introducing ...
Packaging is the method of enclosing or protecting products for their distribution, storage, sale,
and use. Packaging is capable of performing all these tasks through its elements, namely
packaging color, packaging design, ...
The ultimate goal of any business establishment is to remain in business profitably through sales of
products or services. Without optimal profit, a business firm cannot survive. One of the core activities
in a business ...