Labeling refers to any written, printed, or graphic matter attached to or displayed around food with the intent of promoting or disposing of it. The purpose of this study is to examine if buyers are aware that certain foods contain labeling information and its effect on packed food usage. For the study, explanatory research design was used and the data were collected via selfadministered questionnaire in normal delivery to a sample of 385 customers in Gondar. The respondents were recruited using a basic purposive sampling approach. The significance derives from a need to learn more about consumer comprehension and information labeling in the Gondar metropolitan region. The study discovered that awareness, label's format, perception of format and health consciousness were all significant in determining consumers packed food adoption or use.