ABSTRACT This study designed to analyze the livelihood contribution of farmed beekeeping to rural households in North-Western Ethiopia using cross-sectional data collected in 2018. Specifically, the study aimed to assess farmers Knowledge, Attitude and Practice (KAP) towards pollination service and farmed bee management and to analyze the impact of farmed beekeeping on farm households’ income and livelihood asset building. Four Woredas, namely Ankesha, Dangila, North Mecha, and Machakel were selected based on their beekeeping potential. A total of 392 respondents (221 farmed beekeepers and 171 non-beekeepers) were selected by using multistage sampling technique. To address the objectives of the study descriptive statistics, inferential statistics and econometric model were employed. Endogenous switching regression model was used to understand the income effects of farmed beekeeping participation, while descriptive statistics was used for KAP analysis. Results showed that farmed beekeeping played a significant role to improve livelihood assets through increasing household’s income. About 40%, 23%, 18%, 18% and 1% of beekeepers invested the income generated from farmed beekeeping on human assets, physical assets, social assets, natural assets and financial assets respectively. In the study area farmers practice both internal and external hive inspection and have knowledge on bee management and a positive attitude towards bee management. The impact results revealed that participation in farmed beekeeping significantly improves farm income. Results imply that empowering farmers through increasing access to information and skill training can enhance contribution of farmed beekeeping to improve rural livelihoods. Key words: Endogenous switching regression, farmed beekeeping, income, KAP, livelihood assets.