co-operative work among the club administrative body's with players, coaching staffs, fans and stakeholders. Low motivation given to players, coaches. Shortage of finance, lack of sport materials, inappropriate training field. As well as, lack of balanced diet, poor quality training organization, absence of theoretical training program, poor .>, The purpose of this research was to asses' variables that affect the performance of De bub police football club to improve the challenges and to suggest strategies of the club. Descriptive survey research method was employed and quantitative and qualitative research method was conducted to meet the research objectives. In this research comprehensive sampling techniques was employed as a sample 30 players, 7 coach staff members, 7 Club administrative members and 5 sport expertise according to their experience by using purposive sampling technique were included. Moreover, the number of club fans was not known they don't have their own identity card and organized document; because of this a quota sampling technique was employed, to select a sample of 45 fans. The researcher used a variety of data gathering instruments. These were questionnaire, interview and observation check list. In this study the primary data was collected from players, coach stajfs, sport expertise, fans, and club administrative members and secondary data was obtained from document. The collected data were tallied, tabulated and put using percentage. Then descriptive analysis was made for each report counts and percentage. The result of the study indicates that various problems affect the performance ofDPFC. The major finding of the study was concerned, lack of dormitory servi9e., weak fans' association, Society support was poor during training and match day, weak evaluation and monitoring was practiced and also absence of 'friendship match during preparatory period. Therefore to reduce the encountered problem of DPFC, the club administrators should have to exercise co-operative work, strengthen discussion with all the concerned bodies and stakeholders, motivate and provide adequate incentives for team members. The club should ensure financial adequacy by innovating income generating activities, should make availability of the necessary sport materials and suitable training field and ensure quality of training and must be ....... "' establishing strong fans oesociation. Generally the club should improve administrative, psychological, s~cial, financial, material, suitable training field and quality of training to enhance the performance of the club.

A THESIS SUBMITTED TO, SPORT ACADEMY, BAHIR DAR UNIVERSITY, IN PARTIAL FULFULIMENT OF THE REQUIREMENTS FOR THE.DEGREE OF MASTERS OF SCIENCE IN FOOTBALL COACHING