http://ir.bdu.edu.et/handle/123456789/5 2001-01-13T07:33:20Z http://ir.bdu.edu.et/handle/123456789/16827 The Effect of Knowledge Management On Organizational Performance In Case Of (Awash) Bank S.C Bahirdar District MELAKU, TIZAZU Knowledge management is frequently identified as an important antecedent of innovation and has crucial roles in form performances. The study targeted a population of 332 members of Awash bank bahirdar district in bahirdar. Simple random sampling was employed to select a sample of 181 members of which 14 respondents were division managers and 167 were employees at Bahirdar district. The Cronbach’s Alpha value for all questionnaire components were greater than 0.7 indicating that the research instrument was accepted or reliable. As part of data analysis from descriptive analysis mean and standard deviation were used to assess knowledge management practices and status of organizational performances of sampled firm and from inferential statistics person correlation was applied to see association between knowledge management practices and organizational performances, whereas, multiple regression was employed to examine how much of the change in organizational performance is due to the change in knowledge management practices. Descriptive results affirmed that knowledge management practices and organizational performances of Awash bank was moderate which implied that the firms should still expected to more enhance their knowledge management practices so as to boost their organizational performance. Besides, multiple regression results showed that knowledge acquisition with (Beta = 0.222), knowledge sharing with (Beta = 0.204), knowledge storage with (Beta = 0.156 and knowledge applications (Beta = 0.354) significantly predicted organizational performances (profitability).The R value (0.770) is an indication of high correlation between independent and dependent variable, while, R 2 value (0.593) obtained in this study demonstrated that 59.3% of the variation in organizational performance is due to change in the constructed knowledge management dimension in this study .Owing this, the study concludes that knowledge acquisition, sharing, storage and application significantly predicts organizational performances of Awash bank in Bahirdar district, therefore, Awash bank should give due attention to these knowledge management practices. 2025-06-01T00:00:00Z http://ir.bdu.edu.et/handle/123456789/16774 The Effect of Customer Retention Strategy on Customer Loyalty: A Case Study of Commercial Bank of Ethiopia In Bahirdar City Alemayehu, Adugna The general objective of this study was to examine the major predictors of customer loyalty in commercial bank of Ethiopia in Bahirdar city with the view of local banking industry market context. In order to attain this objective Four factors namely Personalized Banking Service, Customer relationship Management, Digital financial platform and switching cost were considered as predictor for the analysis of the study based on review of related literatures. Descriptive and explanatory research design and quantitative and qualitative approach was employed to analyze data. The hypotheses were tested on a sample of 366 out of 385 of respondents of commercial bank of Ethiopia Bahirdar city customers giving a valid response of 95.06%. The data collection process was done using self-administered questionnaire filled by customers and it has taken place in different branches premises of the selected Branches. The statistical package for social science (SPPS) V.23.was used to analyses the data collected. Reliability analysis, factor analysis, correlation and regression analyses were used for purpose of analyzing the data. Based on R 2 of the study independent predictors explain 56.1% of the variation of customer loyalty. Besides all independent variables (Personalized Banking Service, Customer relationship Management, Digital financial platform and switching cost have a significant correlation with the dependent variable customer loyalty. The results of regression analysis also showed that all predictor have significant influence on customer retention. In this case relatively Switching cost, digital financial platform and Personalized Banking service of banks were the major predictor of customer loyalty than the other one independent variables .Given these findings, recommendations were forwarded to management of banks to focus and have in-depth insights on predictors of customer loyalty in order to develop and implement the appropriate policies and procedures to enhance the loyalty of their existing customers. 2025-05-01T00:00:00Z http://ir.bdu.edu.et/handle/123456789/16768 The Impact of Background Music on Consumer Spending Patterns Evidence from Hospitality Industry in Bahir Dar Berhanu, Daniel Background music plays a vital role in enhancing the atmosphere of hospitality venues. The purpose of this study was to investigate the influence of background music on consumer spending patterns in Bahir Dar city, Ethiopia, hospitality venues. Specifically, the study sought to examine the factors affecting for consumer spending patterns namely music tempo, music genre, music volume, and music presence. This study adopted quantitative research approach with explanatory research design. To collect data simple random sampling technique was used. Primary data was collected from 342 cafe/ restaurant customers using self-administrated structured questionnaires with five scale likert statements. Quantitative data was collected, coded and entered into the computer for analysis using SPSS version 26. Data was analyzed by using descriptive, correlation and multiple linear regression models. The findings of the study revealed that music tempo, music genre, and music volume were significantly associated with consumer spending patterns. The multiple regression result of this study showed that music tempo, music genre, and music volume were the factors that affect consumer spending patterns. Meanwhile, music presence was found to be insignificant in this study. Based on findings, hospitality venues should improve their selection of background music tempo, genre and volume to create a welcoming environment and provide comparative satisfaction for their customers. 2025-06-01T00:00:00Z http://ir.bdu.edu.et/handle/123456789/16767 The Effect of Total Quality Management Practice On Organizational Pperformance: The Case of Raval Steel Manufacturing Plc. ABTEW, YOSEPH The main objective of this study was to investigate the effect of total quality management on organizational performance at Rava Steel, manufacturing plc. To achieve this, the study employed a quantitative research approach using a descriptive and explanatory research design. The study used descriptive and inferential analysis techniques. The study used primary data sources, and the data collection instrument was structured close ended survey questionnaires using the five-point Likert scale adopted from different scholars in previous studies. The sample size was 213 respondents using stratified random sampling technique and 204 questionnaires were filled and returned for the analysis. To achieve the objectives of the study, the researcher used the Statistical Package for Social Science (SPSS Version 27) tool to find the results of descriptive and inferential statistics analysis easily. The result of this finding indicated that the four predictors (top management commitment, customer focus, continuous process improvement, and strategic planning) have significant and positive coefficient of beta values indicating that they have positive effect on organizational Performance under the study while the two predictors employee training and education, and employee involvement have insignificant alpha value which indicated that they have insignificant effect on organizational Performance under the study. The study finally concludes by recommending that Raval Steel Manufacturing PLC strengthen its focus on customer satisfaction by anticipating and responding to customer needs. Emphasis should also be placed on enhancing top management commitment, continuous process improvement, and strategic planning at all organizational levels to boost overall performance. Developing forward-looking strategies that ensure market competitiveness is crucial. Additionally, future research should explore other TQM elements not covered in this study to provide a more comprehensive understanding of their impact on organizational performance. 2025-06-01T00:00:00Z